YPants
We all take our pants for granted. Most of us have a drawer full – more than enough for a pair a day. Imagine having none.
For the homeless and disadvantaged, something as basic as a pair of pants can be a considerable luxury.
And whilst we all remember to give our cast-off outer clothes to charity, most of us have never thought about the need for under clothes. What chance is there for dignity if you have no pants?
The SPA Way has launched its BIG PANTS APPEAL and pledged to collect 3,000 pairs of NEW pants for Crisis at Christmas in London 2008. This represents the total need of the charity and should ensure every guest leaves the shelter with a pair and a spare.
To achieve this target we are not asking for money. In the next two weeks we are sending out a sticky label with our address on and ask you put it on a big envelope (the bigger the better!) and invite everyone you know between now and the last week of November to pop a pair in.
Then, when the envelope is bulging, please send it back to us to add to the mega dump bin we have in our reception.
So, the next time you are shopping for underwear or simply passing the racks in M&S en-route to ready meals, add a pair (or a multi-pack) of men’s pants to your basket.
Together we can reach the target.
Please visit our website: www.ypants.com which will be updated weekly with news on the campaign and will be supported with a PR programme by an agency which just happens to be quite good at media relations!
Ypants – because pants aren’t just for Christmas.
Recent Comments